Joseph Whitson, Ph.D. | Content Strategist
Storytelling | Thought Leadership | Knowledge Mobilization | AI Optimization for SEO | Data Analysis & Integration | Human-Centered Research
With over ten years of content management and strategy experience, I have developed processes that engage cross-industry pollination and lateral thinking, leveraging human-centered inquiry and Ivy League quality research to develop actionable, engaging content.
I manage content strategy and development from cradle to cradle or consult on any step in-between.
Research
My research reflects my interest in the ways new technologies and social media shape our social interaction, not just with each other, but also with the environment. I use various forms of digital ethnography, media analysis, and other interdisciplinary methods in both my academic research - published in journals like American Quarterly and The Public Historian - as well as supporting my public facing work.
Portfolio
Research in academic spheres is important, but the ultimate goal is to communicate that research in concrete and accessible ways to the public. I have brought my research and the research of others to public spaces through many different means from museums and art galleries to bike tours and story maps. Most recently, I have run the environmental justice Instagram account Indigenous Geotags, advocating for recognition of Indigenous claims to public lands.
Consulting
Are you a research firm, company, or individual researcher looking to learn more about digital ethnography or who has a project that could benefit from digital qualitative research and reporting? I’m available to help on any phase of a project from planning to execution to presentation. Contact me for more information and rates.
joekentwhitson@gmail.com
Or find me on Twitter, Instagram, or LinkdIn